Many communication teams fail in the transition of the communications operation and make the first big mistake that is often irreversible. By: ottogutierrez@ymail.com The first challenge facing the communications team of a candidate who won the election is to understand and land the model and the operation of communications in the field of action ofContinue reading “THE CHALLENGE IS TO GO FROM THE PRESS IN CAMPAIGN TO THE COMMUNICATION OF GOVERNMENT WITH EFFICIENCY AND SECURITY”