Media Monitoring – Otto Gutierrez

THE GREAT ALLY OF COMMUNICATION HEADS IS MEDIA MONITORING. DO YOU COUNT ON A GOOD ONE?

The greatest desire ahead of communications or press in an organization is to predict the future. This means knowing what the media will say in your next edition. Knowing the future seems like a wish for the genie in a bottle, but it is not so far away or impossible if there is a goodContinue reading “THE GREAT ALLY OF COMMUNICATION HEADS IS MEDIA MONITORING. DO YOU COUNT ON A GOOD ONE?”